Flight Path Creative created a simple, yet distinctive, brand identity and logo for Roaster Jack Coffee Company. A modern and vibrant redesigned website was also created to accompany the new logo and brand identity. The new identity has been implemented throughout Roaster Jack and is visible on everything from the website to packaging to gear and in-store displays.
Roaster Jack Coffee Company serves as an umbrella for several other successful brands. Flight Path Creative has been a partner in creating and establishing brands, such as Truck Stop Organics. Truck Stop Organics was presented as an organic coffee bean with a more reasonable price point in comparison to others in the marketplace. It has proven to be enormously popular, and is now stocked in several major grocery stores. An additional brand creation is StrongBrew, a cold-brewed coffee with unique mason jar packaging.
“Flight Path Creative has the tools & talent to turn ideas into reality. They've been there every step of the way to help craft my business vision into into dynamic, real world success. The shift into custom packaging with FPC was instrumental in growing sales; we've seen a 27% jump in the last year alone. ”Roaster Jack Coffee Co.
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