THIS Is Flight Path Creative
Case Study
Built to Last. Branded to Match.
Wentworth Builders, INC
Flight Path Creative has maintained a long-standing partnership with Wentworth Builders Inc., a Harbor Springs-based custom home builder with decades of experience crafting lakefront homes and cottages defined by fine craftsmanship and personal service. Since 2006, FPC has worked alongside the Wentworth team to sharpen and refine their brand identity, ensuring that every client-facing touchpoint reflects the same level of quality and care that goes into each home they build. That brand refinement extended across a wide range of print collateral, including brochures, business cards, invitations, lead books, and presentation materials, each piece designed to meet the expectations of a discerning clientele.
Web has been another cornerstone of the partnership. Flight Path Creative has designed and developed multiple iterations of the Wentworth Builders website, including the current version, and continues to handle ongoing maintenance and updates. The site serves as the primary showcase for Wentworth's portfolio of work and needed to convey the craftsmanship and character of the homes themselves. FPC approached each version with that standard in mind, building a digital presence that is clean, professional, and reflective of the brand.